Ambrane Unveils Heartwarming TVC for PowerMini 10 – ‘Size Dekh Ke Judge Kiya?’ 3s404j

New Delhi, June 09th, 2025: Ambrane, India’s leading smart accessories and power solutions brand, has launched a charming and insightful television commercial (TVC) for its compact powerhouse, the PowerMini 10 power bank. Through the playful and endearing relationship between a father and son, the TVC drives home a powerful message: don’t judge performance by size.

The ad opens with a light-hearted game of chess between the duo, where the young boy surprises his father with a clever move, catching him off guard. The next moment shows the child confidently fixing a computer glitch, leaving his father both amazed and slightly humbled. The final scene, set on a see-saw in the park, ends with the son gently outbalancing his father, as the screen cuts to the punchline: “Size dekh ke judge kiya?” – reminding viewers that greatness isn’t always about size.

This memorable line leads into the introduction of Ambrane PowerMini 10, the sleek, palm-sized power bank that delivers robust 10,000mAh performance. Compact enough to fit in your pocket, yet powerful enough to keep your devices charged throughout the day, the PowerMini 10 is the perfect example of form meeting function.

The TVC highlights that true strength isn’t always visible at first glance—just like the child, the PowerMini 10 surprises with its capability despite its size. It reinforces the message that big performance can come in small packages, echoing the core value of the Ambrane PowerMini 10.

“With this TVC, we wanted to tell a relatable and emotional story that conveys the brand’s core philosophy, that big performance can come from the most unexpected, compact forms. The PowerMini 10 may be small, but it’s designed to keep up with the energy and demands of our consumers,” said Ashok Rajpal, Managing Director, Ambrane India.

The TVC has been conceptualised and produced by Watermelon and will be aired across leading television networks, OTT platforms, and digital channels. The brand has also lined up a robust promotional rollout across Instagram, YouTube, and influencer collaborations to maximize reach and engagement.